An interview series
You were there. Nobody wrote it down.
The line, the board, the back room of the shop. The people who built this before the world was watching.
Niketown New York, 2005
Day Ones is an interview series for the people who lived it.
Not the brands. Not the resellers. The person who slept on concrete in November, the one who ran the trade thread and never shorted anybody, the shop employee who held a pair for a kid she knew was saving. Most of those stories have never been written down anywhere, and the people in them do not think of themselves as worth interviewing. They are wrong about that.
You answer the questions yourself, in your own words, and we publish them close to how you wrote them. Twelve pages, most of them a single question. About twenty minutes if you take your time, and taking your time is the whole point. Send photos if you have them. The crumpled receipt and the bad flash picture are worth more here than anything clean. We read every one of these ourselves, so it is not a queue and it is not a robot.
Tell us your story. Help us keep the archive.